Transactional emails are messages sent in response to an action your customers take. They can be order receipts, password resets, shipping confirmations, and more. Because transactional emails are so important for keeping your customers informed and engaged, it’s critical that they avoid being caught in the spam filter. Here are some best practices for ensuring […]
About Charles Freehill
Charles Freehill is one of the primary marketing automation consultants on the Apex Theorem team with over 10 years of experience in systems implementation, integration, and design of Enterprise Marketing Automation solutions. Charles creates seamless customer experiences with branding and deliverability across multiple marketing automation platforms such as Oracle Eloqua, Salesforce Pardot, and Salesforce Marketing, and more.