Maximize Your Revenue this Black Friday with these Marketing Tips
It’s that time of year again! The leaves are changing color, a chill is in the air, and pumpkin spice everything is hitting store shelves. That can only mean one thing: Black Friday is just around the corner. For retailers, Black Friday is the busiest shopping day of the year and a crucial opportunity to […]
How to Avoid the Spam Folder with Transactional Emails
Transactional emails are messages sent in response to an action your customers take. They can be order receipts, password resets, shipping confirmations, and more. Because transactional emails are so important for keeping your customers informed and engaged, it’s critical that they avoid being caught in the spam filter. Here are some best practices for ensuring […]
Marketing Skills Shortages in the Digital Age
There is no doubt that we are in the digital age and that this transformation is causing a skills gap in the marketing industry. According to Forbes, “62% of CEOs say they have difficulty filling vacancies because they can’t find workers with the necessary skills.” This skills gap is only getting worse as the marketing […]
